Brand Consulting

 

We believe in making every impression count. If your brand doesn’t make a bold first impression, those impressions you’re buying are just money down the drain. And if you’re not appealing to and targeting the right audience, you don’t stand a chance of capturing their attention.

As brand consultants, we serve as your digital conscience. We stay up to date on marketing and social trends so we can advise you on how to position and evolve your brand. We also play Devil’s Advocate to your ideas, giving you our honest opinions and feedback; as if we were your potential customers.

Want to know more about what we can do for you?

Spark the conversation by telling us about your needs.

 
 
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Persona Development & Targeting

 
 

We understand buyer personas, though we don’t pretend to understand all your buyer personas from day one. But, we know how to use web analytics and social signals to discover and refine our definitions over time. 

After analyzing your audience demographic and psychographic data, we’ll make branding and marketing recommendations that will actually improve your overall brand strategy and campaign performance. We may even help you realize potentially profitable audience segments that you’d never have considered.
 

 

Want to know more about what we can do for you?

Spark the conversation by telling us about your needs.

 
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Competitive market analysis

 
 

A SWOT analysis is used to identify the strengths, weaknesses, opportunities and threats of a business. This breakdown sheds light on whether your brand is positioned to attain your desired levels of success. If you’re interested in receiving a competitive market analysis, you probably aren’t achieving your goals.

With every analysis we complete, we tell it like it is. If you’re obsessed with reaching a specific audience segment but your brand isn’t designed to resonate, our SWOT analysis will let you know that you need to rebrand. Or, if you’re set on your branding, that you need to be more open minded about who your audience really is.

 

Want to know more about what we can do for you?

Spark the conversation by telling us about your needs.

 
 
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Planning & budgeting

 

Many business owners don’t realize the full scope of digital marketing in today’s modern and mobile economy. They don’t have full knowledge of the technical requirements, platform fees, and advertising budgets needs to meet their benchmarks. Working or consulting with an agency can prove to be a critical factor in the long run.

We know the digital landscape like the back of our hand. We can help you create a business, marketing, or product launch plan, which includes necessary budgetary recommendations based on your ideal timeline and ambitions. Or, we can outline a plan based on your current financial situation with realistic sales projections over a 1-3 year period.

 

Want to know more about what we can do for you?

Spark the conversation by telling us about your needs.

 
 
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